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Up until recently, bet365 had a sponsored relationship with the UFC – and while that has now transferred over to Mr Green, that hasn’t affected the seamless way in which you can bet on the fights. In addition to selecting the winner, there are many different prop bets to focus on, such as method of victory, round betting, bet builders, and even significant strikes landed. Better known for their live sports data platform, LiveScore are a go-to for sports fans to keep their eye on the current sporting fixtures. uk betting sites
- Before going into how we determine the best bookmakers on the market, it is important to remind ourselves of the nature of a bookmaker.
- We have reviewed, ranked and shared our opinions of hundreds of UK sportsbooks here at WhichBookie with each one looked at carefully along with being tried and tested by our team of experts.
- You still need to weigh what they offer against what you actually need.
- The sportsbook sits alongside the exchange, giving customers the best of both worlds in one account.
⚽ bet365 – Best for Football Betting
Established betting sites have stood the test of time, earning their reputation through trust, reliability, and long-term player satisfaction. These are platforms that have built their brands over years, sometimes decades, and are often synonymous with the UK betting scene. For rugby fans looking to bet on their favourite sport, Ladbrokes stands out as the top choice.
Best Odds Guaranteed for Football Markets
Min £5 stake on Football, Horse Racing, Tennis, Cricket, or Basketball Acca (3+ selections, odds 3.00+). Place a bet of £10 at min odds of 2.0 and get £50 in Free Bets within 48 hours. Receive 50% back on first day’s losses (up to £25) as a Free Bet.
In total, there are 29 markets to bet on at what is one of Britain’s most popular and reliable betting platforms. UK bettors are able to access Sky Bet’s outstanding service through its sleek mobile app, which is rated 4.5 stars out of five on the Apple Store, or its highly user friendly desktop browser site. Opt in, deposit and bet £10 on any football (odds 1/1+) within 3 days of sign up. Place a min £10 bet on Football on odds of min 1.5 (1/2), get £50 in Free Bet Builders after the qualifying bet has been settled. Despite ranking 10th, JeffBet has kept a loyal following by offering a steady stream of sport-specific and seasonal promotions. Football fans,for example, can claim cashback during the Premier League, while similar offers are available for tennis, Formula 1, rugby, and cricket.
Can you trust bookmakers in the UK?
Bet365 ticks many of the boxes, while SkyBet and William Hill are also prominent on our list of betting sites. But all the UK betting sites we compare and review will score well in different areas, so make sure you pick the ones that fit your own needs best. Unibet run BOG from 8am daily, so you’re assured of competitive odds, while the depth of horses they cover in the ante-post section is second to none in our experience.
But for us Brits, Bally brings all of the novelty of a new sportsbook, since the site only opened its doors to UK players last year. Players can expect a modern and visually appealing platform that combines a vast and varied casino games library with an equally impressive sportsbook. The payout rate, or odds ratio is a percentage value that indicates what proportion of your stakes will come back to you in the long run. On average, the ratio should approximately fall between 93 and 97 percent. The remaining amount is retained by the sports betting provider as a fee for their services. There are also promotions, for example, where a game is offered with a 100% payout rate.
New UK sports betting sites compete fiercely for attention, offering welcome bonuses, free bet clubs, and regular price boosts. This competition creates increasingly appealing deals for bettors as new betting sites must go the extra mile to stand out from the crowd. Some promotions also reward players with a free bet token, which allows for a risk-free wager on selected events, often tied to high-profile sporting occasions. The third point that we want to highlight is the variety of bets offered by each bookmaker. Similar to the level of odds offered, the range of betting markets available at each site plays a large role in our classification.
While it may not offer as many niche sports or in-play options as some larger platforms, its simple design, fair odds, and solid reputation make it a reliable option. When it comes to transparency, simplicity, and ease of use, not many betting sites match All British Casino. 10bet delivers a stellar experience for UK punters who value fast payouts, a straightforward design, and robust in-play betting options. While its casino selection may not be as extensive as other sites, its focus on sports betting and seamless user experience make it one of the best betting sites in the UK.
Offering sports betting, casino, and live casino, the site features a variety of casino games, including slots and live dealer options, alongside horse racing, football, major US sports and much more besides. BetWright features a crisp and intuitive layout, In-Play betting, and live streaming of UK and Irish horse racing. Offers include a quick and easy sign-up deal and the Bangers N’Cash Rewards Programme. Launched in 2024, PricedUp is a UK-licensed bookmaker offering a streamlined 21-sport menu, including football, horse racing, tennis, golf, and more.
The app is available on both iOS and Android devices, enhancing the accessibility and convenience of sports betting. Tote focuses its main efforts on its horse racing betting markets, providing bettors with an excellent combination of both pool betting and regular fixed odds betting. The site is easy to use and is available on both desktop and mobile platforms, allowing users to bet on the go on races.